Photo of me from summer 2011. From my personal collection. |
In my experience I have found that the both the horse and agriculture industries are fairly tight-knit, as everyone seems to know everybody else. In this way, effective communication is essential when attempting to break into either of these fields. Currently, I am primarily using email and face-to-face conversations to develop a network, but I am interested to see how social networking websites could be used to reach even more possible employers across the country and maybe even around the world. I am also interested in the idea of communications and marketing for agricultural brands using social networking websites. I was not aware that major agricultural companies used sites like Twitter and Facebook until I read a blog by one of my classmates Dani Young who talked about how she follows Cargill on Twitter. Upon reading that information on her blog I decided to do some research of my own on how connected agricultural companies are on social networking sites and I found a presentation on http://www.slideshare.net/farmsdotcom/social-media-for-the-agriculture-industry. This presentation illustrated that 54% of producers use some form of social networking, and 18% of large producers use podcasts; statistics that are much higher than I expected.
I am planning to use this blog to further investigate the relationship between the agriculture industry and social networking websites, and I hope to learn how best to advertise my skills and experiences online for the purposes of my future career.
*Background image is from my personal photos
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